EXECUTIVE PERSPECTIVE: 17 Campaigns for 17 Goals – Synergizing Campaigns for Agenda 2030

sustainability.thomsonreuters.com - Just 14 years remain to accomplish the Agenda 2030 and the world still does not know. As we completed the first year of the implementation of agenda 2030 for achieving the Sustainable Development Goals, there is a greater need to harmonize campaigns contributing to SDGs. There is massive opportunity for the international development community to work together in solidarity using campaigns to forward SDGs. However, there is more focus on specific goals and targets rather than on the entire Agenda. If we continue to operate in silos, we lose sight of the big picture and end up fragmenting the Agenda, wasting resources and hindering progress. We must bear in mind that the goal of the international community is to ensure the achievement of all 17 SDGs by 2030. Instead of competing for advocacy space and much-needed resources, we must all take ownership of the Agenda as a whole and cohesively work together towards the attainment of the WorldWeWant by the year 2030. The following are good examples of campaigns for 17 goals, increasing collaboration and raising awareness on SDG achievement:

Better Nutrition for Women and Girls Is Crucial to Achieve the SDGs

This article originally appeared on the Women & Girls Hub of News Deeply, and you can find the original here. For important news about issues that affect women and girls in the developing world, you can sign up to the Women & Girls Hub email list. By Steve Godfrey

The U.N.'s Sustainable Development Goals make up an ambitious new agenda. But Steve Godfrey of the Global Alliance for Improved Nutrition writes that unless there is investment in improving the nutritional health of women and girls, many of the goals will never be realized.

The Agenda 2030 and the Sustainable Development Goals adopted last year during the 70th U.N. General Assembly set a new course for nutrition and human development. For the first time, the international community is committed to “ending malnutrition in all its forms,” as opposed to “halving” malnutrition, as stated in the Millennium Development Goals. This means that we have the opportunity to improve the health and lives of an estimated 800 million people who remain undernourished and of the billions of people who suffer from micronutrient deficiencies or obesity. It is a radical new agenda.

Women and young children are often those most affected by the negative consequences of undernutrition. Around half of all pregnant women in developing countries are anemic, which contributes up to 20 percent of all maternal deaths. In many developing countries, women and girls traditionally eat last and have lower quality food, which often leads to poorer nutritional intake. And when a crisis hits, women are generally the first to sacrifice their food consumption to protect the health of their families.

Women account for over 40 percent of the world’s labor force. Yet malnutrition, including micronutrient deficiencies, can diminish women’s earning power through low energy levels, illness and increased absence from work. It is estimated that tackling anemia alone could lead to increased productivity of up to 17 percent.

Moreover, many adverse health outcomes associated with malnutrition are determined by the health and nutritional status of women and adolescent girls. Without the proper nutrients from pregnancy through to the age of 2 – the critical 1,000 days – infants suffer long-term health and economic consequences. Poor nutrition before and during pregnancy is a major determinant of stunting – meaning that a child does not reach its full potential height – which also has lifelong effects on physical and mental development. Currently, a little less than 160 million children are stunted globally.

At the same time, women are leaders in the fight against malnutrition. First, supporting women to breastfeed exclusively for the first six months of a child’s life, and to continue breastfeeding along with adequate complementary foods until at least age 2, is the best nutrition intervention for mothers and their babies. Breast milk provides the essential nutrients needed for healthy development, as well as the antibodies that help protect infants from common childhood illnesses such as diarrhea and pneumonia, the two primary causes of child mortality worldwide. Exclusive breastfeeding, where this is possible, is also beneficial to the mother and is known to reduce risks of breast and ovarian cancer later in life.

Second, women are the world’s primary food producers. Giving women farmers more resources could bring the number of hungry people in the world down by 100-150 million people. What’s more, when women have greater control over household income, they are more likely to prioritize spending on nutritious foods, improving nutrition for the entire family.

Finally, focusing on women’s empowerment is considered to be one of the best ways to improve nutrition. Education is a proven and important means of achieving gender equality, the effects of which are felt throughout families and communities. This includes better nutritional outcomes. A 2011 hunger and malnutrition report estimated that mothers with 10 or more years of education were less likely to have underweight or stunted children. Educating girls not only increases their earning potential, but may also delay the age of marriage and childbearing, which has a positive impact on childhood stunting.

Although the numerous links between empowering women and improving nutrition are understood, more still needs to be done to address the specific nutritional problems of women, adolescent girls and young children. The barriers for women in accessing nutritious diets are numerous and encompass the cost and availability of healthy foods, knowledge about nutrition, as well as the social, cultural and regulatory barriers that shape behaviors and markets.

Over the last nine years, GAIN has been working with our partners through a combination of proven interventions – such as the protection and promotion of breastfeeding and appropriate complementary feeding – and novel approaches to promote nutrition-related behaviors.

For example, a program in East Java, Indonesia, in partnership with the Ministry of Health’s Directorate of Community Nutrition, seeks to improve the dietary practices of pregnant mothers and children under the age of 2 years. Understanding what influences women when feeding their children and the barriers they face has been crucial to developing motivational messages that empower women to make healthy choices. We found that the whole community – members, friends and neighbors – needs to be involved, as everyone plays a big role in determining the choices that mothers make about what they and their children eat. One major component of the program is a behavior change campaign called Rumpi Sehat (Health Gossip), which comprises of national TV ads; “Emo-Demos” (emotional demonstrations), community activation designed to provoke an emotional response; social media; and interpersonal communication.

Another example is our project in rural Rajasthan, India, where women’s groups have been trained to produce fortified blended foods. These foods are purchased by the state’s social welfare program, which then distributes take-home rations to mothers and children. This project is giving tens of thousands of women access to nutritious complementary foods for their babies, aged 6 to 23 months, which are needed in addition to breastmilk. Currently, similar women’s groups are being set up in the Indian states of Karnataka and Bihar.

Adequate nutrition is important for women not only because it helps them be productive members of society, but also because of the direct effect maternal nutrition has on the health and development of the next generation. Maternal malnutrition’s toll on maternal and infant survival prevents countries from achieving most of the Sustainable Development Goals. While there is no silver bullet or single model to follow, putting women and children at the heart of tackling malnutrition is the right thing to do, a core investment for the success of the Sustainable Development Goals.

The views expressed in this article belong to the author and do not necessarily reflect those of Women & Girls Hub.

Girls Take a Place at the Table to Discuss U.N.’s 2030 Agenda

This article originally appeared Oct. 12 on the Women & Girls Hub of News Deeply, and you can find the original here. For important news about issues that affect women and girls in the developing world, you can sign up to the Women & Girls Hub email list. By Christine Chung

The U.N.'s Sustainable Development Goals promise gender equality, but a panel marking the International Day of the Girl agreed that achieving the goals requires monitoring and active participation by girls to make sure governments deliver.

In Geneva, there was no missing the fact that yesterday was International Day of the Girl. Various U.N. offices usually reserved for dignitaries, like those of the director-general and the UNICEF Geneva liaison, were taken over by girls, while a flash mob of young women and their supporters gathered at the Place des Nations in front of the square’s iconic statue of a giant three-legged chair.

To mark the day, Plan International organized a panel featuring young activists from Zambia and Germany, U.N. officials, and Colombia’s ambassador, to discuss how girls fit into the U.N.’s 2030 agenda.

The 2030 Agenda for Sustainable Development, adopted in September 2015, comprises 17 Sustainable Development Goals (SDGs) and 169 associated targets for people, planet and prosperity. According to Alfonso Barragues, director of the U.N. Population Fund in Geneva, the main difference between the SDGs and the Millennium Development Goals, which were set out in 2000 with a 2015 deadline, is “a paradigm change.”

“The MDGs were an aid contract between developed and developing countries,” Barragues told the panel. “The SDGs are a social contract, so it’s an agenda for girls and their generation.” Panel members agreed that a key tool in carrying out that agenda is data.

The fifth SDG specifically aims to achieve gender equality and empower all women and girls. Speaking on the panel, Ngandu, a young woman from Zambia, laid out the prejudices she faces every day. “To be a girl in Zambia is to be a second-class citizen,” she said. “People believe that boys are more knowledgeable than girls.”

“Girls face human rights challenges that are enormous, massive, but their situation is essentially invisible,” Barragues told Women & Girls Hub. “This is an invisibility that takes place in front of our eyes.”

As part of the panel, Anne-Birgitte Albrectsen, CEO of Plan International, said that “the invisible girl is the first barrier to be broken.” Plan International’s new report, “Counting the Invisible,” shows how data not only reflects gender differences and inequalities, but also provides girls and those advocating for their rights a useful tool to demand accountability. “The SDGs are not a framework but a promise,” said Albrectsen. “Promises need to be monitored. Everyone needs to hold their governments to account.”

Barragues referred to data as a fundamental tool, saying, “Emphasis on data would kill several birds with one stone: for planning, evidence-based advocacy and ultimately strengthening the social movements of girls.”

After an audience member commented on the difficulties in addressing the needs of sex-trafficking victims, the panel moderator, U.N. Deputy High Commissioner for Human Rights Kate Gilmore, noted the challenge of giving attention to both data and the voices of those whose experiences it aims to quantify.

“We can’t measure everything. At the end of the day, we have to address the root causes, not just the symptoms, which are easier to measure,” said Barragues. “Social norms and attitudes that come from patriarchal views that women are inferior, these create the power imbalances that put girls at a disadvantage.”

Gender bias is ingrained in the measurement process, resulting not only in the lack of data but even in “bad” data, write contributors Mayra Buvinic and Ruth Levine in “Counting the Invisible.” One consequence is that data can misrepresent reality so that women appear more dependent and less productive than they actually are, which in turn influences policy decisions.

In addition to the importance of gathering better data, the panel also discussed investing in quality education and facilitating active participation by girls in policy discussions as keys to empowerment. Speakers both on the panel and in the audience noted that a solution to gender inequity can only be achieved with the participation of boys and men.

“We should empower women, but we can’t leave men behind,” said Luca, a young woman from Germany on the panel. “We rise, and we take them with us.”

Barragues said there are promising efforts to involve men in the process of empowering women and girls. He points to the International Geneva Gender Champions, an initiative launched by the U.N. Office at Geneva and the United States Mission to the U.N.

“These are heads of agencies and organizations and ambassadors committing to advancing gender equality in the work of the international community in Geneva,” he said. “For example, the initiative promotes panel parity at those events organized by the U.N. There are over 150 champions already mobilized, including the high commissioner for human rights. In fact, the majority are men, which is helpful to promote men’s engagement on gender equality, but is also telling in terms of who holds rank. Ultimately, we are striving to see parity in all areas.”

Carolyn Miles: Without a Gender Equity Shift We Won’t Reach SDGs

This article originally appeared on the Women & Girls Hub of News Deeply, and you can find the original here. For important news about issues that affect women and girls in the developing world, you can sign up to the Women & Girls Hub email list. By Flora Bagenal

On International Day of the Girl, Save the Children has released a report detailing the five worst parts of the world to be young and female. Carolyn Miles, CEO of the organization, reveals their plans to ensure a brighter future for young girls in the developing world.

One girl under the age of 15 is married every seven seconds, according to a report published today by Save the Children. Based on indicators such as rates of child marriage, teen pregnancy and the likelihood of dropping out of school, the report also outlines the best and worst places in the world to be a girl. Niger sits at the bottom of the list, closely followed by Chad, Central African Republic, Mali and Somalia. The best place in the world to be a girl? Sweden.

The study, released to coincide with the International Day of the Girl, takes a closer look at the impact of early marriage and early pregnancy on the outcomes of girls’ lives, and calls on the international community to do more to ensure girls in developing countries have the chance to enjoy a childhood.

While the findings of the report once again highlight slow progress on girls’ rights globally, Carolyn Miles, president and CEO of Save the Children, says there is still reason to be optimistic. Real change, she says, is happening in areas where it once seemed impossible. Women & Girls Hub spoke to Miles about setting tough targets for tackling these issues over the next 15 years.

Women & Girls Hub: What has changed for girls’ rights since you started working in this field?

Carolyn Miles: I’ve been working on these issues for a really long time and I think the good thing is that you do see real progress in some countries in terms of the equity for girls. I’ll give you an example. I was in Mali about 18 months ago and I visited a school there. First of all, they had a headmistress not a headmaster, which is fantastic because these girls really need role models. Then when I asked her who the stars of the school were, she said we could go and meet them, and they were three girls. Ten years ago, that would not have been the case in the sixth grade. We would be lucky if there were girls in the sixth grade let alone the star students. So you do see progress and you do see change, but the disparities are still really great, which is what this report is all about.

Women & Girls Hub: What do you find most frustrating about the lack of progress for young girls?

Miles: I guess what’s disappointing is that a lot of it is not about policy. I was just in Bangladesh. Bangladesh has a policy that no girls get married under the age of 18, and yet a third of girls get married before they are 18. So obviously this isn’t about policies.

A lot of the time it is about changing behavior and it’s about convincing families to value girls as highly as they value boys. That’s why one of the things we looked at in this study is women in the highest level of government. Women in those position are more likely to change policy, but they are also role models, so families see women can be leaders, and that starts to change the way people value girls.

We’re not just trying to name and shame countries for this report – we show the report to the countries in the worst position in advance of publishing it. But what we want is to work with these countries to change the situation.

Women & Girls Hub: What can Save the Children and other international organizations do to improve things for the girls featured in this report?

Miles: We have set our sights really high for children by 2030. We want no child under five to die of preventable disease. Every child should be in school and get a basic education, and we want to change the way the world thinks about violence against children. If you look at those goals, the only way we are going to get there is if we look at the children who are worst off in all those places. The children who are worst off in health, in education and in protection. Girls are at the end of the line on most of those issues.

Women & Girls Hub: Do you think global attitudes toward girls are changing?

Miles: I do. I think a big turning point, if you look at the SDGs (Sustainable Development Goals), the issue of equity is a huge part of it, specifically about gender. Not only is there a specific goal about gender, but in all those 17 goals there is a huge amount of work around equity and a big recognition that, if we don’t get a gender equity shift, we will never reach any of those goals.

Women & Girls Hub: Can it get depressing when you find yourself facing such hugely ambitious targets?

Miles: I think the only way you can approach this job is looking at the glass as if it is half full. If you look at child survival, to me that is one of the most exciting pieces of progress we have made. In 1990, you had 12 million kids who died of preventable diseases and now you have under 6 million. That’s 25 years; that’s in our lifetime.

So why not be ambitious and say, if we can do that in 25 years then we can save the last 6 million in 15 years? We know exactly where those kids live, we know what they are dying of. It’s not about not knowing; it is about changing behavior. [Changing attitudes toward girls] is really hard because it is getting to the core of people’s beliefs and changing the way people think. It’s not easy to do and it will take some time, but things are changing and we have to hold on to that.

The names of the girls in the photos have been changed to protect their identities.

This conversation has been edited for length and clarity.

Pushing to Put Women and Girls at the Center of Development

This article originally appeared on the Women & Girls Hub of News Deeply, and you can find the original here. For important news about issues that affect women and girls in the developing world, you can sign up to the Women & Girls Hub email list. By Eline Gordts

As world leaders gather in New York for the U.N. General Assembly, Katja Iversen, president and CEO of Women Deliver, says that gender should be at the forefront of the development conversation.

One year ago, during the 2015 U.N. General Assembly, world leaders adopted the Sustainable Development Goals: 17 targets to help end poverty, fight inequality and injustice, and tackle climate change by 2030. This year, as global leaders meet to debate how to make that ambitious agenda a reality, Women Deliver argues that gender should be at the forefront of the conversation.

On Wednesday, the international advocacy organization officially kicked off Deliver for Good, its campaign to transform the way the development community looks at women and girls – from powerless victims to agents for change – and to push stakeholders to apply a gender lens to the Sustainable Development Goals. Nine organizations, including Business for Social Responsibility, Landesa and Plan International, have signed on to the campaign.

Women & Girls Hub spoke with Katja Iversen, president and CEO of Women Deliver, about Deliver for Good’s approach and goals on the sidelines of a panel discussion hosted by the organization in New York.

Women & Girls Hub: Why is putting women and girls at the center of the Sustainable Development Goals so important?

Katja Iversen: The philosophy of the campaign is that we need to invest in women and girls if we want to see positive change happen in the world. While some people may find that obvious, apparently it’s not.

We need to focus on them, their needs and their opportunities. The Sustainable Development Goals are a fabulous opportunity. Every single country in the world has to make national plans, so why not use this opportunity to really place women and girls at the center of them. They should be a focus in health, education and economic development plans.

We do anything we can to put girls and women in the driver’s seat and also showcase, with evidence, how they are the change agents. That evidence is rolling in. Studies by McKinsey & Company explained during the panel have shown that it economically pays off to invest in women and girls.

Women & Girls Hub: The Deliver for Good campaign cuts across sectors and focuses on “the whole woman.” Please expand on those ideas.

Iversen: It’s important because it’s the most efficient. We’re not a body part. I’m not identified by a sickness or by my age. We’re whole people. Why build a clinic for nutrition advice, a separate clinic for HIV and one for family planning? It’s a holistic approach that looks at people as whole people and not as however an organization wants to define them.

It’s also efficient funding-wise. It’s not as if we live in an abundant world, so why not do it the best way? Let’s come up with some smart solutions that bring it together.

Women & Girls Hub: Peder Michael Pruzan-Jorgensen, the senior vice president of Business for Social Responsibility, explained during the panel discussion that in many parts of the private sector, the development of women and girls is still a foreign language. What are some of the crucial things that can be done to make it part of their language?

Iversen: Make it easy, and make it economically viable and desirable.

Showcase the evidence that proves that investing in women and girls will lead to growth for the company. I met with the CEO of Sony yesterday, and he said that investing in women, whether at the assembly line or in boardrooms, has paid off. He said that with the evidence there is now, he wouldn’t be a responsible manager if he didn’t invest in women.

It’s also important for us to get into the fora where people like him are. Make the communities come together. At the Women Deliver conference, we brought together 65 business leaders. We also worked with BSR to develop a book – a toolkit, basically – that explains how to approach this, whether you’re a small, medium or multinational company.

Women & Girls Hub: That ties into an interesting insight Peder brought up – that just targeting the multinationals is not enough, because those big companies are not the main employers that women and girls in the developing world interact with.

Iversen: Exactly. The biggest growth in employment is in small- and middle-sized companies. If those companies apply a gender lens and break down some of the gender barriers and prejudices, that’s where the growth in the female workforce will come from.

Women & Girls Hub: Plan International CEO Anne-Birgitte Albrectsen noted today that in the areas where her organization works, the needle hasn’t moved much when it comes to the lived reality for women and girls. How can we speed up actual change in women and girls’ lives? How can we go from amazing goals to implementation?

Iversen: I’m a pragmatist. Let’s look at who’s out on the front line, the organizations that are working in the field. We need to push so that those people and organizations deciding the reality put gender central, do more and get the opportunity to do more by receiving funding for what they do well.

The U.N. works with governments, that’s their job, but we want to push in the same direction across sectors, with everyone who touches upon the lives of girls and women.

This conversation was edited for length and clarity.